Sep 9, 2020
I saw a need in the GPS Tracking Installation industry for a group that was put in place to help others succeed in business.
I had seen this done
successfully in countless other industries. From roofing,
sales, marketing, construction, car audio, etc.
I
joined several car audio related groups as this was the industry I
was quite familiar with. But I noticed the same lame-ass
conversations and shitty posts in all of these groups. It
quickly became apparent that these groups had little to no
culture. Their admins and moderators ruled with an iron fist
or they were completely lax and let every spammy asshat into the
group.
After searching for a GPS related group with no luck, I decided to create my own.
To be honest, I was scared. I didn’t know what people were going to think of me.
The sad truth is that many people are scared of competition.
At first many were leery of my intentions. But after showing up every day and offering value I slowly began to win the trust of these business owners.
The main reason I started the GPS Tracking Installers Facebook group was so that I could build a community of install techs in a very deep niched industry and ultimately scoop the cream off the top of the talent pool.
As the group grew, the interactions and conversations began to organically happen. Basically, I didn’t need to post or ask questions daily in order to generate interaction.
This allowed me to step back and
really analyze and see what these people were wanting. We had
lots of posts about the technical aspect of the job but very little
about how to help grow your business. It was almost as if
people were scared to talk about how they were winning out of fear
that their competitor would come and steal your idea and game
plan.
So I
decided to be me and nothing but me. I’m as transparent as
they get. I decided to open up my business playbook and
literally tell my competitors EXACTLY how we were winning at Top
Class Installations.
What happened as a result of this I would have never guessed.
Some people were turned off.
Some people were drawn to me and my willingness to share. Especially the ones who weren’t willing to ask for help.
And most were VERY appreciative of my willingness to help others without looking for a handout at the end of the day.
I started to send referrals to my out of state competitors. And all this did was deepen the relationships and bonds that were beginning to form all because I had the balls to start a Facebook group and put myself out there.
Before long, group members were
following me on social media and I’d get invites to go out for a
drink or dinner when I traveled. Once you break bread with
someone things change!
From
there I started organizing GPS Tracking Installers meetups at
industry events and trade shows across the country.
Little did I know at the time but I was establishing myself as the authority within the industry.
This helped boost my confidence in myself.
What do you think happens when you boost your confidence? You start standing taller and subconsciously commanding attention. Along with boosted confidence come boosted wins! We were selling a shit ton at Top Class all because I decided to get a little uncomfortable and start a Facebook group. Our team was growing. We were beginning to receive referrals from our competitors! This is a prime example of the law of reciprocity in action.
With all of this positive feedback surrounding me, it boosted my confidence further. It gave me the final push I needed to continue to come out of my shell. I had always wanted to write a book. But for some reason, I now had this little voice in the back of my head telling me it was possible.
9 Months later I made the call
and hired an editor to help me pull the genius from my brain and
put it onto paper. My book went on to become an Amazon
bestseller and I discovered my purpose.
I
truly enjoy helping others win. I shoveled shit against the
tide for so many years just trying to make ends meet. All I
knew at the time was how to work harder. I’m here to tell you
that since I started focusing my time on the RIGHT activities each
day my income has continuously gone up each week. It’s almost
as if the less I work the more I make. And I want to clarify
this statement because I don’t want you to think I’m telling you to
work less and magically the money will appear. What I’m
telling you is to focus your time and WORK on the business so that
the business can work without you.
Ultimately because I decided to
start a Facebook group, I was able to get close with my
competition. I can honestly say that I now have friends
across the country that I could call up at any time, day or night,
and they would help. Don’t be scared or intimidated by your
competitors. They’re not perfect and neither are you.
Come together and learn from each other. This is something we
need more of in these crazy times!
Small Steps Forward Daily!